Searching For The Perfect Prospect
Ever want to get better at MLM prospecting? Of course you do! Different approaches for different industries, but in general – all prospects have the same qualities that separate the good prospects from the bad prospects. For the sake of this article – lets talk about MLM prospects. Lets dig in!
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Why Are Prospects So Important?
Prospects are are simply people that you suspect have an interest in what you have to offer. They are classified as a ‘step’ before becoming a lead (Prospects –> Leads –> Sales). Prospects are people that you want to target. People that you know would most likely have interest in what you have to offer. Maybe this is a product or service, maybe this is your primary opportunity, or may this is simply information. Regardless – MLM prospecting is the art of finding individuals or groups of people that will potentially have an interest in what you are offering. The key is to make your offer land in front of their front of their face.
Bad Prospects
These are people that you will waste your time with. These are people that will most likely have no interest in anything that you are offering. For example; would you ever go in to an old-folks home and try to sell them a brand new pair of running shoes, boxing gloves, or the newest and hottest computer? No. Why? Because they literally have no interest in any of those things. Sure, you will have one person out of every 500 that may show interest -Â but as a general rule of thumb, they will have no interest. You must find people who have a great likelihood of having an interested in your offerings. This is called target-marketing or MLM prospecting.
Perfect Sales Prospects
Finding a great prospect is pretty simple. But, you must first know who your ‘target market’ is. Who is it that you really want on your MLM team? Do you want tire kickers? Or do you want go-getters. Do you want followers? Or do you want leaders? That’s your decision. I prefer leaders. I want go-getters on my team – those who have big goals and dreams and they will stop at nothing to achieve them. These type of people will explode your team and create wealth on the fast-track.
MLM Prospecting – Attract More Good Prospects
The key to success in your MLM business is to come in contact with a lot of prospects and generate a lot of leads. Plain and simple. Some will join. Some will not. Sometimes this may seem like a numbers-game. Remember, though, there are bad prospects and there are perfect prospects. You want to come in contact with the perfect prospects.
Target-marketing and MLM prospecting is essential. Run your information past individuals that potentially want what you are offering. For example, in my business – my perfect prospects are struggling network marketers. People who are currently in network marketing and they are looking for help. So, I offer just that – help! People naturally come running. You can do the exact same thing. When you become a person of value – things change. People are more open to listening to you and more willing to partnering with you. Which is exactly what you want, in the end.
Put your information, your help, or your content in front of the right people, and in front of a lot of the right people!
Where Are These Perfect Prospects?
EVERYWHERE! Seriously. There is no single answer. When you take your business online, it’s important to have content that is readily available. Such as high-rankings through search engines and large social media sites, such as Youtube. My favorite sources are Youtube and Blogging. That’s all I spend my time doing – literally. And it works. Sure, you have sites that are designed and revolve around your target market, places where you can go and connect with other like-minded individuals – but I don’t personally spend time in there. I would much rather prefer posting it, and having people find my information through searching the web for it.
There are so many methods to MLM prospecting, it will literally make your head spin. Focus on one, and run with it.
To learn how to build an incredibly successful business within MLM by recruiting more people, go to How-To-Sponsor.com. You will learn exactly how to generate leads and convert them in to sales – which is what needs to take place to achieve success, without chasing your friends and family.
“If you really want to do something, you’ll find a way. If you don’t, you’ll find an excuse…”
Thanks for reading. If you think this will help someone else, feel free to pass it along through social media. There are buttons at the top or bottom of the page. To Your Success!
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Questions? Comments? Reactions? More Tips & Hints? Comment below!
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In Your Success
Brock Blohm
May 18, 2012 at 2:43 am
I agree with you that there is no single description for the perfect prospect. He may come in any age, gender and occupation, but what we are out for is one with the right attitude.
May 23, 2012 at 9:33 am
You got it Cecilia! Attitude is everything. It doesn’t matter where you are currently at in life – it matters where you are going! With the right attitude and drive, you can get anywhere you want to go!
May 29, 2012 at 9:55 pm
Such an inspiring article! I really like your last point; these kind of perfect prospects could be found everywhere! We only have to be able to detect them!
May 30, 2012 at 4:23 pm
You got it Anna!
June 5, 2012 at 10:05 pm
Prospects are the most vital element of a business’ survivability because without them, no company would thrive as they are the lifeline that keeps everything going. It is important that you know your scope of prospects are and how to draw them in to your business.
Check out my latest post…?Convert your iPhone into an All-in-One System
June 14, 2012 at 1:14 am
Discussing the importance of sales prospect here in your blog is a great idea so that many people who are into business will be able to find out what are the things that they should prioritize with their business and how they will be able to achieve their goals and dreams with their business.
August 9, 2012 at 10:34 pm
That is good post, my concept is simple .. I choose poeple who are go-getters to work for me .. makes life easy .. no need of hunting for prospects myself .. they would do it for me
August 18, 2012 at 1:44 pm
Agreed.
I would replace, however, the word of ‘for me’ to ‘with me’.
August 9, 2012 at 10:35 pm
I don’t think .. help people, and they become pospects -> leads -> sales is good idea. I want people who help themselves, work figure out the world themsleves to be my partners @MLM
August 9, 2012 at 10:36 pm
No no, I think, helping people and their by conveting them into sales is good idea. consider such people as customents not partners
Check out my latest post…?Swimming In Summer
August 18, 2012 at 1:46 pm
Sometimes people simply need that helping hand and that guidance..
August 9, 2012 at 10:36 pm
Good posts, I am sick of time wasters. Sometimes it is so hard to figure out if someone is time waster / good propect. Need help there
August 18, 2012 at 1:47 pm
Sometimes it can be frustrating.
My rule=
I will put as much energy in you, as you will put in yourself.
August 9, 2012 at 10:42 pm
A few differnt ideas are presented here. Anyone tried them?? customers aren’t all that I need, I need people for long term association. What to choose then? go getters / pathetic men in need of hlep???
August 18, 2012 at 2:08 pm
“You attract who you are”
“The last few people you enrolled are a representation of who you are…”
Interesting words I learned a while ago. If you want to attract business builders – you must have the personality of them in order to attract them to you.
Keep that in mind. I had an ‘aha’ moment when I learned that…
August 9, 2012 at 10:43 pm
“There are so many methods to MLM prospecting, it will literally make your head spin. ” I am all ears, tell me a few, lets check if my head spins
August 9, 2012 at 10:44 pm
Not all business secrets would be told out .. be careful what you wish for .. it may / maynot come true but people judge you by them
August 9, 2012 at 10:45 pm
yeah, in business, let not emotions betray you. if you are judged pathetic by customers, say goodbye to the business and try acting
August 18, 2012 at 1:40 pm
haha.
Never give up Gordon. You make it work – just keep trying.
You simply must come in contact with the right type of people. Stop talking to potential customers – and start talking with potential business builders!
August 18, 2012 at 1:43 pm
lol
August 18, 2012 at 1:58 pm
lol. Start learning from the video – read the text.
Get in http://www.how-to-sponsor.com
August 9, 2012 at 10:46 pm
Looks like some of these ideas can be used everywhere .. not just in MLM business… why don’t you expand the niche of the site Brock??
August 18, 2012 at 1:42 pm
I could, however I like to help those who are simply in MLM. It seems to be working/helping. This is my passion. I love it!
August 9, 2012 at 10:46 pm
Recruiting more peole ain’t the solution in all business, but for MLM, that is the sureway of success… thanks for the valuable post… which site should I subscribe to? this one or the how-to-sponsor??
August 9, 2012 at 10:48 pm
Social media sites for MLM? I am not sure, I feel awkward, speaking about business and such with friends and family. Customers for me, must be different kind of folk. Probalby from mars or jupiter yet friendly.
August 18, 2012 at 1:37 pm
hahah, funny Tom.
Customers are always different than business builders. Learn to identify the difference between each one – and where you can find them.
Sometimes talking with friends and family about business is awkward – if it is – just avoid it. Friends are always more important than business. Never twist their arm just to make them join you.
August 18, 2012 at 1:39 pm
Hey John.
http:www.How-To-Sponsor.com is your best shot. Lost more value will be sent to you in a schematical way – assuring that you learn what you need to, in a short period of time.
August 9, 2012 at 10:49 pm
nah, I don’t think so, most of my customers are my classmates in college. I am still college going kid (as they say) yet I am getting sales, coz I know my customers on personal level and always have products for them as per needs and capabilities
August 18, 2012 at 1:35 pm
What part are you disagreeing with, specifically?
It sounds like you have found people to work with or customers. That’s a start. They will make you money – but only a limited amount.
The MLM prospects you are looking for are business builders – as they will help grow your team further than you can, personally.
August 9, 2012 at 10:50 pm
target market, places can be found everywhere if you think beyond 9 to 6 in this feild. Every passerby can be a customer. thanks for reminding me the basic rule
August 9, 2012 at 10:51 pm
Yeah, basics are important and sometimes we need someone to remind them to us.. thank brock .. have a blessed day
August 18, 2012 at 1:31 pm
Many thanks Manasa!
Basics are essential to succeed in any business, including MLM prospecting. Everything branches off of the basics – so if they aren’t right – then nothing else is correct.
Thanks for stopping by!
August 18, 2012 at 1:33 pm
Agreed.
Customers, prospects, business-builders, or clients are everywhere – we must just simply get out there and find where they are walking around.
Online and offline are both great places to start
August 9, 2012 at 10:52 pm
Leaders are good as partners in business, not customers.. they someday ditch you for better folk
August 9, 2012 at 10:52 pm
No one would ditch you, unless you are shabby and outdated. To do business with leaders, you need extra skills
August 18, 2012 at 1:28 pm
Agreed!
August 18, 2012 at 1:29 pm
When you treat your team well – they most likely will never leave you.
Keep on the ball and build a strong relationship with your team!